Announcement updates: line up & benefits

06-07-2020

Hello all

We hope you are safe and doing well.

Firstly, we would like to thank you for your patience, understanding and support during this time.

In the next 24h we will be releasing our first group of confirmed artists for the 2021 5^th edition and we would like to explain the situation at the moment. This way you can have all the information first hand.

A few days ago, we told you that our idea was to announce the whole line up tomorrow Wednesday July 8^th. However, not all the Artists are ready for the announcement, therefore we have to divide the announcement in two parts. One part tomorrow, Wednesday July 8^th and another one with the rest of the names later on, except for the winners of the Mad Cool Talent by Vibra Mahou competition which will be announced in 2021.

Moving forward we will be in constant communication, to let you know how the line-up is shaping up and  give you as much detailed information as possible.

Below is a summary of the latest developments so you can have a clear picture of the current situation:
 

• Tomorrow we will announce around 70% of the artists that will be part of the line-up of Mad Cool 2021. In the next announcement we will include the rest of the new names and in 2021 we will add the names of the 4 winners of the Mad Cool Talent by Vibra Mahou competition.
   
• Currently we have a lot of bands confirmed that were already part of the 2020 line-up and will remain as part of the 2021 line-up. Many will be announced tomorrow but there are others that still can’t be shared. We will tell you their names in our next announcement, as soon as possible. We are working on it and aim for that to happen before the end of August.
   
• There are also new confirmed names that were not part of the 2020 line-up, but that can’t be shared either until they have their European tours finalized. These will also be unveiled in our next announcement.

Those of you who decide to keep your tickets and celebrate our fifth anniversary with us, will have a series of benefits that are specified below, as we would like to thank you for your loyalty:


25% DISCOUNT ON TICKETS FOR THE MAD COOL "VIBRA MAHOU” TOUR
Until full capacity.

COMMEMORATIVE MAD COOL 2020 WRISTBAND
You will receive it together with your 2021 wristbands which will come with a lot of surprises that we will unveil soon.

EXCLUSIVE ACCESS TO REWARDS AND GIVE AWAYS
Such as:

200 membership cards

4 double VIP upgrades

2 exclusive access passes per day to watch the main headline show at the FOH

30 official merchandising packs

6 seats on an exclusive Mad Cool venue tour before opening doors

Being part of our Mad Cool 2021 after movie (10 people maximum)

Regarding ticket sales for 2021, they will also start tomorrow Wednesday at 12:00h. We are maintaining the same prices of 75€ + booking fees. The 3 day passes, in any of their versions will be 179€ + booking fees. VIP tickets, 150€ + booking fees and VIP weekend passes, 400€ & 450€ + booking fees (for the 3 & 4 day options). FNAC packs (for four days) will also remain the same 195,99€

Regarding 4 day tickets, we have decided to not put more on sale, even if we receive refunds of this kind of ticket. This decision has been made on the basis of respecting the customers that bought day tickets after the 4 day tickets sold out. However, the early birds can buy the FNAC packs that contain four day passes. It will be the only way to get one, but the availability of these tickets is limited.

Another question you have been asking about, is ‘where will the festival happen’. Mad Cool was born in Madrid and will continue to be here. As you may know, we have been working with local authorities to create a new space within the city of Madrid in order to improve your experience at the festival. We will continue working so we can make it happen as soon as possible, but, as of right now, the next edition will happen at the current Mad Cool venue. If anything changes, we will let you know.

We would like to take this opportunity to thank you again for your support. We would also like to thank our City Council as well as the city local government and all the sponsors and collaborators who stayed by our side when we have needed them the most.

Please take care and follow all the recommendations of the authorities as always.

Thanks!