Mad Cool and B the travel brand launch Mad Cool Travel, the Festival’s own hotel website


The best experience, the best service, the best offer together with quality that is one of a kind. Mad Cool Festival and B the travel brand (the retail brand of Ávoris, which is Barceló Group’s travel division), are joining forces once again- as well as putting together their knowledge of music and travelling- to create the Mad Cool Travel platform. A platform that offers visitors the best way to enjoy the upcoming edition of Mad Cool. Through this global selling platform it will be a piece of cake to enjoy the biggest musical event of the summer. responds to all the accommodation needs that the public might have. On the website, fans of good music will be able to swiftly pick the hotel of their choice with just a few clicks. Users will be able to make their choice between all the different available options in Madrid.

This platform was the result of the collaboration between Mad Cool Festival and B the travel brand, and was created with the goal of offering logistical accommodation support to the festival, which will be held on July 8, 9, 10 and 11. The best accommodation offers to enjoy the incredible line-up, with names such as Taylor Swift, Billie Eilish, Twenty One Pilots, The Killers, Kings of Leon, Faith No More, and many more.

Website pursues Mad Cool Festival’s goal, which is turning the most important event in the Spanish music scene into a global experience, from the ticket buying process, to the logistical machinery and hotel infrastructure that B the travel brand offers.




About B the travel brand

The brand belongs to Ávoris, Group Barceló’s specialized travelling brand. With nearly 700 points of sale in Spain and Portugal, the retail agency offers services to over two and a half million travellers. B the travel brand belongs to the retail division of the company, together with BCD Travel, WÄY and its online travelling agency, Iberojet. Its retail division, Ávoris, works with tour operators Quelónea, Catai, Jolidey, Viva Tours, LePlan, LeSki, LeMusik, Special Tours, Rhodasol and Bedtoyou. In Portugal, with Nortravel and Jade Travel, airlines Evelop and Orbest and air broker ByPlane, as well as Turavia and Colours as destination services, and PlanB experience boxes!

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